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27th January 2015 by Jenny

How to Network with Precision and Purpose

Networking


When you have a single goal in mind, a unique ambition that you want to fulfil, it can be hard to imagine others sharing the same passion as you do.
Of course, your journey is very personal and your life achievements are yours alone but others on similar journeys can be useful while taking you slightly out of your comfort zone.
There’s a reason networking is so popular, this is because it works. Some people feel awkward introducing their services and skills to others as if they are pushing a hard sell. In actual fact, if you do attend a networking event, you’ll be invited to share your own expertise because along with people who want to advance their career, there are also companies looking for someone of your skills.
The type of connections you make depend on the business you’re in, however as a general rule, these types of connections can further enhance your career.
Extra Expertise
When you have a business idea you might want to guard it with your life. Many entrepreneurs try to manage all aspects of the company despite having little experience in certain areas. It was Richard Branson who said that no entrepreneur is alone, as every successful one has a great team behind them.
If you hate doing tax returns, customer service or sales calls, if you’re no whizz at building websites or copywriting, admit it to yourself first. Then you can reach out to people who specialise in these subjects and learn from them. Maybe you could even exchange services.
The Press
No matter what career you pursue at some point you will need the press. Whether it’s to shout about your company’s new acquisitions or to expand the reach of your online marketing endeavours, the press are an invaluable tool.
Journalists from the local paper can help spread the word, while online you should keep an eye out for bloggers related to your industry and social media people who have a lot of followers.
This not only ensures you build connections for when you need them most, it also gives you a daily dose of news, keeping you permanently in the loop.
Reach to the Next Rung on the Ladder
It’s also a good idea to connect with people who are already where you’d like to be, whether that’s in 6 months or 10 years. By following their journey and observing their attitudes you can learn from their successes and their mistakes.
 
and a final caution…..Avoid Energy Zappers
It’s unfortunate but true that there are people out there who will be jealous of you. They may feel green with envy when you shout about an achievement or they may pass hurtful remarks to bring you down when they notice your new found confidence. Now is the time to cut ties with these people and to surround yourself with those who have no reason for the green eyed monster.
It is a difficult transition but you’ll find that as you remove connections with the pessimists, more optimists will gravitate towards you. You’re on an incredible journey and your focus needs to be positive, you should never have to feel guilty for being fabulous.
Jenny Garrett is the Award Winning Coach and founder of Reflexion Associates, a leadership and coaching consultancy. She’s also the author of Rocking Your Role, a how-to guide to success for female breadwinners, Creator of the online coaching programme, the Happenista Project and co-founder of Rocking Ur Teens CIC

Filed Under: Business, Career Tagged With: business, Career, coaching, expertise, Happenista Project, jenny garrett, ladder, networking, offline, online, purpose, rocking your role, women

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Testimonials

“From the moment I started reading Rocking Your Role I was totally absorbed, recognising so many of the issues that Jenny refers to within this clearly written and practical book. She takes the reader on a journey which makes you question so many things about yourself but in a way that energises you to step back and think about your work life balance, and the importance of being honest with yourself and those around you. It will resonate with successful women, especially those who are the female breadwinners, in all areas of life.”

Pim Baxter
National Portrait Gallery

“Jenny Garrett charts the rise of the female main earner (ME) in her highly engaging exploration of female breadwinners. That a fifth of women in the UK now earn more than their partners is significant, yet we hear little about this. Garrett’s book illustrates why this is something we should celebrate, and yet we are resistant to do so.This book is an invaluable and inspiring source for those who will, either through choice or by chance, embark on this exciting route. She offers advice and space to reflect and challenges one of the modern day taboos.”

Mary Honeyball
London MEP

“A rare and powerful book covering an immensely important subject in a personal, practical and very moving way. I was inspired by reading it and left breathless by the achievements of the author and the women whose stories she tells.”

Dr Ann Limb OBE DL
South East Midlands Local Enterprise Partnership

“A series of interactive transformative exercises drawing from the world of coaching and psychology will support personal and professional development for all individuals. Jenny has a great writing voice and has bought a human touch to a taboo subject with great sensitivity and creativity.”

Philip Whiteley
Business author

“Reading this book lifted the clouds of expectations, guilt, imaginary limitations …. it liberated me to pursue my own personal dreams while still providing for my family.”

Nadine Juignet
Hewlett Packard

“This is a well researched book, that I think will meet a real need, the practical exercises are welcomed, much better than just a pile of theory. Perfect for those women struggling with being breadwinner.”

Heather McGregor
Careers Advice for Ambitious Women

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